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Groupon is an online deal website that provides printable or digital vouchers for daily deals offered by local businesses, and some international businesses, depending on what type of product you're looking for. The site itself allows you to advertise a physical...
Making money through blogging requires a carefully thought out topic. If you have an existing blog with a small audience, be honest when considering whether the topic has broad appeal and that it isn't already being covered by other established bloggers. If it does,...
Marketing your blog Brainstorm keywords for each blog post Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will...
Uploading your podcast Put your RSS podcast feed on the internet Go to feedrunner and type in the URL of your blog and click I am a podcaster on the next screen, configure the elements for your podcast. These are the elements that directly relate to the podcast. Your...
Just started on Xero?
Run through our handy checklist to make sure you haven’t missed anything on your initial set up.
Sometimes, no matter how hard you try. You just can’t reconcile that supplier account in Xero to the statement that the supplier has sent to you. So how do you go about reconciling it?
Digital Marketing, What is it and how does it work?
Digital marketing is, in plain English, the use of online, and interactive technology to push your business and products into the customers eye, there are three main ways to do this:
Social Media
Google Ad Words
E-mail Marketing
The Three M’s of Marketing are going to be your best friend, and your lover throughout the planning and execution of your marketing strategy, why? Well because these will help you identify and plan your strategy. The M’s themselves stand for Market, Message, Media, and need to be in that exact order when planning….
So, we touched on this briefly in The Three M's - Now for an explanation, Who is your who? Your who is the person/people or business you are targeting with your marketing campaign. These are the people you've followed on Twitter, liked on Facebook, and connected with...
Reviews and Testimonials may sound the same, but are very very different in how they look and come across in language…
A review is given on an individual product that your company offers where changes can be made, whereas a Testimonial documents any qualifications or particular qualities the company has…