Groupon – Buying & Selling Online

Groupon – Buying & Selling Online

Groupon is an online deal website that provides printable or digital vouchers for daily deals offered by local businesses, and some international businesses, depending on what type of product you’re looking for. The site itself allows you to advertise a physical...
Blogging Part 1 – Finding your inspiration

Blogging Part 1 – Finding your inspiration

Making money through blogging requires a carefully thought out topic. If you have an existing blog with a small audience, be honest when considering whether the topic has broad appeal and that it isn’t already being covered by other established bloggers. If it...
An Introduction

An Introduction

Digital Marketing. What is it and how does it work? Digital Marketing is an umbrella term for the targeted, measurable and interactive marketing of products and services using digital technologies to reach and convert lead into customers and retain them. The key...
The Three M’s Of Marketing

The Three M’s Of Marketing

The Three M’s of Marketing are going to be your best friend, and your lover throughout the planning and execution of your marketing strategy, why? Well because these will help you identify and plan your strategy. The M’s themselves stand for Market,...
Who Is Your Who? And What Is A Customer Avatar?

Who Is Your Who? And What Is A Customer Avatar?

So, we touched on this briefly in The Three M’s – Now for an explanation, Who is your who? Your who is the person/people or business you are targeting with your marketing campaign. These are the people you’ve followed on Twitter, liked on Facebook,...